Innovation Workshop – Marketing and Finance

The Business Innovation Workshops are run on three specific topics by leading academics from Aston University and Birmingham City University. The workshops are funded by the European Regional Development Fund and therefore free to the participating company. On completion of min. 2 workshops delegates will receive a prestigious “Managing Innovation in Business” Certificate.
Envisioning for Growth through Innovation
This workshop will help to understand how to envision the future as part of different scenarios for regional, national and international contexts. Participants will explore the uncertainties in their environment and use these uncertainties to develop plausible images of the future. Tools will be provided to anticipate the impact of the alternative future scenarios. Participants will learn how to understand present and prepare more effectively for future strategies.
General Information
• It is advised that companies attend each workshop just once.
• All Business Innovation Workshops start 9:30am and finish at 5pm.
Lunch and refreshments are provided.

  • Start: 2018/06/27 09:00
  • End: 2018/06/27 17:00